I’ve written much on the why, how and when previously kind and hospitable bartenders mysteriously transform into utter assholes or douchebag mixologists. But, don’t take it just from me. I’m not the only game in this town (or The Wrong Coast for that matter). Enter Eric Alperin of Hey Bartender fame (I’m still waiting to see the movie) and barkeep at L.A.’s The Varnish.
If you’re an adult past the legal drinking age in your ‘hood, and have had the good fortune to make it back alive from an evening of even moderate imbibing more than a few times – then chances are you’ve run into a particular type of drink slinger, who with his/her less than pleasing demeanor, has left a particularly nasty scar on the memory of your otherwise stellar evening. At best, you may simply been treated like a cold number by an unexpectedly austere ingrate. On the flip side, perhaps you flashed your cash (and cleavage), while repeatedly gesturing for service at a 3-deep bar, only to have waited (from your perspective) an extraordinarily long while. Upon finally being paid some attention from the barkeep, (a) your drink tasted like murky, NYC Summer Subway Puddle (b) your round was missing a drink (b) you were overcharged (c) he/she slammed down your cold Salade au Chèvre Chaud with cold abandon and (d) the resultant argument with the manager got you escorted to the curb by two terrifying, seemingly uneducated, 375-pound, 6’7″ men. To add insult to injury, the local constables then threaten to cuff you for theft of service lest you sign the [already gratuitized voucher]. What a farse! My friend, you’ve been shat upon by the all to common Douchebag Bartender. There’s only one problem: Bitter Bartenders are made, not born.
Trolls, haters, malcontents, ignoramuses, and dummies. They’re out there in InterToobs land in shocking abundance. Do anything on the public Net – like express a viewpoint, post an opinionated article, or “leak” a steamy sex video (not admitting or denying I did that) – and you can easily expect hoards of braincell-deficient zombies to spew a shit-ton vitriolic messages in your general direction. Most often, those appear as “anonymous” article comments.
…which brings us to Service Industry bloggers. In my case, I’ve been bestowed with a significant increase in blog traffic the last few months. In parallel, I’ve also seen an uptick in (1) media requests (2) questions from fellow and aspiring bartenders and lastly, (3) hate mail and utterly stupid comments.
So lets take a moment to set the record straight once and for all.