Dude. I’m a bartender. Get it? Bartending is ”what else” I do. This summer, I’ll (celebrate?) my 20th year since I first got behind the stick. Wow! At this point in my life, it’s clearly a profession, lifestyle choice, and environment that suits me – I think. However, a continued life of pseudo-Indentured Servitude – for that enigma called “The Man” (read: rich boss man) – is something that no longer agrees with me. I’ve grown into too much of an obsessive perfectionist, too knowledgeable for my own good, and sometimes, too bitter to accept idiocy or swallow stupidity. For those reasons, I’m working to complete my Business Plan, save more money and open my own bar. My bartending stint has introduced me to a seemingly endless string of wanna-be investors all itching to pull the proverbial trigger. They’re simply awaiting an extensive, qualified plan, and for that plan to be put into action.
I’ve witnessed far dumber (albeit, determined) folks – many with little grasp on the English language – achieve stupendous success and wealth in this business. In each instance, I’m left scratching my head, pondering: “how?” Regardless of how they obtained the Seed Money, how they navigated the dozen or so onerous permit processes, how they managed to flourish despite having abysmal operational efficiencies, etc., the point is: they did it. I consider myself far more knowledgeable about most aspects of the bar/restaurant business then they; so much so that I find myself being tapped for consulting engagements with increasing frequency. As much as I’m occasionally entertained by Bar Rescue, I tend to think Taffer is a smart man who’s much more of a master marketer (with cheesy taste), and less of the “genius” barman the entertainment business portrays him to be. Anyway, I tend to believe there’s no reason I wouldn’t be uber-successful running my own shop.
Answer: this is not me. Understand? Need I explain further? I consider myself a decent-looking dude. I have exceptional cocktail knowledge, super-fine efficiency, unmatched situational awareness, and lighting speed. And oh… I can sell my ass off – something owners love. I can ring $3,000, $4,000 or even $5,000 on my register alone, without bottle service. None of that is worth a damn when attempting to compete with boobs. I’m simply outgunned in every way, shape, and – uhh – form. No matter how many “friends” my following consists off, it’s no match whatsoever for the draw someone like this consistently maintains. $1,000 and even sometimes $2,000 a night in tips – without taking [all] of her clothes off is what this girl can routinely earn.
Ponder that one for few minutes folks…
I get a lot of seriously dumb-shit questions. Many genius customers throw unabashed inquiries out there with such ease and candor, you would think I’d known them for decades. I incessantly get questions like : (a) gay or straight (b) do you have a girlfriend [really stupid question - just go for it dumbass] (c) what should I drink (d) do you know how to make a Tuscaloosa Screaming Cucumber Reach-Around shot [or some other obscure restaurant's house special] and finally (e) it’s my birthday – buy me a drink? There is one subject of interrogation however, which irks me something terrible. That is: “so, how much money do you make?”
Well, Douchebag (greatest word in the English language), “How much money do you make?” Do I show up at your options and swaps trading desk and ask you about your big fat commissions? Do I ask if you’ve met your target December bonus thresholds and what you’ll be doing with said bonus? Are you struggling to decide which convertible Porsche 911 variant you’ll be leasing this year to match what’s left of your corn-row Bosley hair plugs, Havana Cohibas, and crisp Thomas Pink collection? Why do you feel the need to dig into my personal financial business? For the sake of all things holy, I’m going to spell it out for you below and hope you read my post. Maybe, I can finally put to this question to bed and duck the topic (and fake smile) at work at little less… you know – the place where I have little leverage to tell you what a retarded question you’re asking lest I be shit-canned for directly telling you like it is.